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Outline the characteristics of organizational buying
Discuss Organizational buying process in light of a high value strategic purchase
Discuss the importance of understanding the consumer decision making process to a brand manager (managing the brand performance)
Schedules must satisfy capacity requirements. Discuss the scheduling of operations in an organisation such as Hard Rock Cafe which experiences high volume
You are the CEO of a US based automotive major Ford motors in India. Your company is facing tough rivals like Hyundai & Kia Motors. You have been operating in India since several years. During 2021, there has been a steady decline in your revenues & profitability. Your market share has also fallen from 4.69% to 3.31% during 2021. Your competitors are eating into your market share slowly & steadily during Covid-19 pandemic times. (Please assume that Covid-19 pandemic is over).
a. What turnaround strategies can you suggest to arrest the decline of revenues & profitability of your company?
b. In your opinion, would it be considered appropriate to pursue a Joint Venture Strategy or should “Ford Motors” go it alone in India? If Yes, state your response with appropriate justifications & reasons & with which vendor? If No, state your response with appropriate justifications & reasons? (5 Marks) (Please assume that Covid-19 pandemic is over).
"PLEASE SEN FULL LONG ANSWER"
Parle Agro makes its entry into the dairy segment with a premium and high-quality range of flavored milk products, 'SMOODH'. With disruption inborn in the brand's philosophy, SMOODH becomes the only flavored milk beverage in the global market to be available in 85 ml Tetra Paks and priced at only ₹10. Suggest a suitable promotion mix for the new launch.
Nikita is a Change Manager with Nelson & Murdock. In the view of the way the business
landscape is evolving with more reliance on technology, she intends to bring about many
new initiatives which require employees to unlearn certain aspects and learn many new
approaches. Many learning theories have been prevalent which organizations use from
time to time.
a. If employees need to learn certain model behaviors demonstrated by leaders, which
learning theory should Nikita select for faster results?
b. How does learning through reinforcement bring about behavior modification in
employees?
How does implementing strategy affect an organization from top to bottom? Cite an example.
Explain why mergers and acquisitions (M&A) have become a popular strategy within the organisational development circles in the recent past. Furthermore, discuss the role of the organisation transformation (OT) practitioner in the major phases of the implementation of M&A. Use appropriate examples to illustrate your argument
The growing appreciation that organizational culture can play a significant role in implementing new strategies has fuelled tremendous debate on the topic, especially in organizations needing to adapt in turbulent environments. In line with this argument, define organizational culture and explain its major elements at different levels of awareness. Use examples to support your argument. To what extent does organizational culture improve organizational performance? Use examples from literature to support your argument.
