Marketing Answers

Do you think Pakistanis are skeptical of advertising claims? Do you mistrust advertising? Analyze why or why not. What type of advertising do you trust most? The least? Suggest some things advertisers could do to increase credibility? Why?

Explain if the demand for a product is highly elastic, the company can easily change its prices. True or False? Explain it with a good example? 

Explain which strategy market skimming or market Penetration- these companies use in pricing their products: (a) Savor foods, (b) Orient (television and other home electronics). (c) Ethnics (Clothing & fragrances) (d) Q-Mobile (mobile phone devices). Are these the right strategies for the companies? Tell why or why not? 

Health and Nutrition Start-Up, Habbit makes consumer debut with a range of innovative

& delicious Products. The Habbit Super Shake is a daily nutrition drink for the entire

family. A glass of Habbit Super Shake covers all your essential nutrition requirements. It

consists of all essential fibers, healthy omega, vitamins and minerals with zero added sugar

to give a super start to your day. Considering that they have entered in consumer market

for the first time, how the brand should be positioned in the market? (10 Marks)

PLEASE ELABORATE THIS ANSWER. I want 10 marks answer.

You want to buy a car for your personal usage. As a potential customer, explain the

stages that you will follow in the process of buying a car. (10 Marks)

PLEASE ELABORATE THIS ANSWER. I want 10 marks answer.

Hikmat Trading year ended on 30 June 2008. Prepare the ledger accounts, showing the

transfers to the financial statements and the balances carried down to the next year:

(a)  30 June 2008 Stationery: Paid for the year to 30 June 2008 RM 240; Stocks of stationery at 30 June 2007 RM 60; at 30 June 2008 RM 95.

(b)  General expenses: Paid for the year to 30 June 2008 RM 470; Owing at 30 June 2007 RM 32; Owing at 30 June 2008 RM 60.

(c)  Rent and business rates (combined account): Paid in the year to 30 June 2008 RM 5,410; Rent owing at 30 June 2007 RM 220; Rent paid in advance at 30 June 2008 RM 370; Business rates owing 30 June 2007 RM 191; Business rates owing 30 June 2008 RM 393.

(d)  Motor expenses: Paid in the year to 30 June 2008 RM 1,410; Owing as at 30 June 2007 RM 92; Owing as at 30 June 2008 RM 67.

(e)  Hikmat earns commission from the sales of one item. Received for the year to 30 June 2008 RM 1,100; Owing at 30 June 2007 RM 50; owing at RM 82.

Compare and contrast the roles of marketing research and marketing intelligence.

Covid has shifted entire corporate paradigm. Keeping in view the COVID 19, make a comprehensive environmental scanning of any bank for making an effective marketing strategy. How the analysis will vary if you make the said analysis for March 2019, March 2020, and March 2021. Identify the key variants you will observe with justification. Answer must be supported with the  facts.

Outline* the extended marketing mix 7Ps and explain how the development of the extended marketing mix could contribute to effective marketing planning for the new concept.