Answer to Question #241826 in Marketing for Bobo

Question

Tesla Model 3 is planning to launch in December 2021 in India. As a marketing consultant explain the steps that you would suggest for a New Product Launch.

Answer 1

As a marketing consultant, I would recommend the following procedures for a New Product Launch. The first stage is to discover the customer's interests. Create a positioning statement and pitch it to stakeholders. The following stage is to plan the go-to-market strategy and set a launch date. The following step is to create promotional content and to prepare the team. Last but not least, launch the product and assess how well the firm fared in meeting their objectives.