Answer to Question #241384 in Marketing for Maxx

Question

Learning Task 2.1

Universal Robina Corporation is one of the largest branded consumer food and beverage product companies in the Philippines.  

*Select one country and discuss how the company used the export strategy in entering the said foreign market.

*Identify the successes and challenges of URC in the said foreign market.

Learning Task 2.2

Select one country where MCDONALDS has international operations.

*Discuss the entry strategy of MCDONALDS, in entering the said foreign market.

*Identify the successes and challenges of MCDONALDS in the said foreign market.

Learning Task 2.2

BMW in China.

*Discuss the entry strategy used by BMW, in entering China.

*Describe the marketing mix and the overall strategy of BMW in China.

Answer 1

Dear Maxx, your question requires a lot of work, which neither of our experts is ready to perform for free. We advise you to convert it to a fully qualified order and we will try to help you. Please click the link below to proceed: Submit order