Psychology Answers

Looking at the image below, name and discuss (in your own words) three intercultural communication barrier depicted (15)

 Source: Imperica

Q5. Choose an example advertisement of your liking and answer the following questions:

In light of Maslow’s hierarchy of needs, identify at least 2 needs that may be targeted by this advertisement for motivating their potential consumers to purchase the product/service in question. (2marks)

Using the motivation cycle illustrated below, very briefly describe how this example advertisement will use the needs mentioned above to motivate potential consumers to purchase the desired (hypothetical) product/service. (2marks)

Is the example advertisement targeting a short-term or long-term motivational goal? How will the motivation cycle differ if the goal type was changed? (1mark)

How can studying and practicing psychology contribute to societal advancement?

While reading the above question statement, what were some of the mediational mental processes taking place that enabled you to come up with an answer? Take the written question statement as a stimulus and use the information processing model to help describe each mental process till your response was elicited. Use the following flowchart as a blueprint: (5 marks)

For decades, marketers have been using this simple yet powerful factor to attempt and control potential consumers’ responses by manipulating their perceptions via the use of optical illusions. The use of illusions opens a gateway for marketers to make their audience experience a reality that goes beyond what is presented or simply to add an element of interest to the ad and coax a second look from them.

This is a 3D pavement illusion chalk drawing called “Be Careful When You Drive your Car”. It was created by artist Manfred Stader as an ad for the insurance company HDI Gerling. This art project pictured here is also popularly known as the “Abbey Road meets Charlie Brown pavement” art illusion. The purpose of this project was to make cars slow-down when they reached the zebra crossing of a popular school area.

Briefly state how this drawing is influencing the driver’s perception leading to the desired response.

What objective/subjective/social factors of perception may be used here? Discuss

learners practices in relation to behaviour ,learning and teaching

learners practices in relation to curriculum and resources

Good and bad experiences in learning

You are a public relations practitioner at a local non-profit organisation that aims to assist communities in fighting crimes and resolving social issues associated with crime. A recent study by your organisation has revealed that your organisation is not doing enough to involve local communities in the initiatives that have been undertaken in the past. To remedy the situation you have been tasked with design a strategy of how best to involve communities in your organisational initiatives.

Explain how the situational theory can be used in the above scenario as a way of identifying publics in the community who are ready to engage in your organisation’s initiatives.

Read the case study below and answer the question that follows

Parents have traditionally played a large part in their children’s mate selection exerting influence by approving or even choosing their children’s marital partner for them. Western cultures have long since moved away from this practice; individuals are expected to exercise personal control over their own partn er selection and relationship maintenance. Conversely, a higher degree of parental influence on mate choice and relationship functioning is still evident among Eastern parts of the world.

2.1 Based on the case study above, which of Hofstede value dimensions is portrayed by the Western Cultures, justify your answer. (10)

2.2 Based on the case study above, which of Hofstede value dimensions is portrayed by the Eastern Cultures, justify your answer. (10)

Culture had been defined as a what is meant by " practice of believes and values. Briefly explain Culture involves patterns of perception and values with practical examples of how you learned your culture .