Search & Filtering
Discuss the importance of marketing mix
1. Write a marketing review report.
Thoroughly review the marketing plan for the company you have chosen to ensure that you understand the business objectives, customers and current marketing strategies. Conduct research on market trends and developments relevant to the business’s products and/or services, potential new and emerging markets, competitors and any other relevant factors. Make notes on your research to share at a meeting with the marketing team.
Based on your review of the marketing plan and your research, identify and assess at least three potential marketing opportunities for the company. Your assessment should focus on each opportunity’s likely contribution to the business. You should also focus on identifying entrepreneurial, innovative and creative ideas for marketing opportunities. Make notes on your ideas to share at the meeting.
Write a short report summarising your review of the marketing plan and research that, as a minimum, addresses:
You are an e-commerce business provider selling audio devices; you have launched a new product in your product line. Keeping in view the concept of One-One Marketing of CRM, prepare your business plan to market the audio devices. Remember your answer must be in-line with One-to-One marketing principle.
You have just been hired by Nestle Water Multinational Company to administer a relationship marketing program for the company. The company manufactures and distributes a purity-guaranteed, non-carbonated, bottled drinking water product to grocery and convenience stores in the Punjab Pakistan. The company’s desire is to build strong economic and social ties to customers by promising and consistently delivering high-quality products, good service, and fair prices. In order to do this, Nestle wants you to build a marketing network for them. Write down your ideas on what a marketing network is, how it might relate to the concept of relationship marketing, and designate the components of a what you perceive to be a marketing network for Nestle Water?
Select a company that produces and markets Networking. What are the factors that affect the firms marketing environment? Identify the major environmental trends that are likely to create opportunities and ones that will present threats to this company in the decade ahead?
Aslam needs to purchase a car to travel to Arid University campus every day. He likes to buy an affordable and economical car for everyday transport. Briefly describe the consumer decision process that he may undergo in order to buy a suitable car?
What are some attractive storylines that will attract a global audience for an equestrian reality hit series that follows the privelleged lives of boys & girls cast who are English riders showing everything "behind the scenes drama", what it's like to train, get ready for competitions, events, meet and greets, fans, traveling, hotels, meetings, parties, clubs, interviews, red carpets, award shows, book signings, bling, expensive couture, supple leather, and sweat...
- what are some attractive storylines attracting a global audience following the lives of a boys and girls cast of a equestrian hit reality series?
- what would the content look like reflecting that?
- what would the production look like?
- what would the graphics look like?
Identify the major environmental trends that are likely to create opportunities and ones that will present threats to this company in the decade ahead?
Aslam needs to purchase a car to travel to the Arid University campus every day. He likes to buy an affordable and economical vehicle for everyday transport. Briefly describe the consumer decision process that he may undergo to buy a suitable car?
Aslam needs to purchase a car to travel to the Arid University campus every day. He likes to buy an affordable and economical vehicle for everyday transport. Briefly describe the consumer decision process that he may undergo to buy a suitable car?
