Search & Filtering
Aslam needs to purchase a car to travel to the Arid University campus every day. He likes to buy an affordable and economical vehicle for everyday transport. Briefly describe the consumer decision process that he may undergo to buy a suitable car?
Select a company that produces and markets Networking. What are the factors that affect the firm’s marketing environment? Identify the major environmental trends that are likely to create opportunities and ones that will present threats to this company in the decade ahead?
Nestle Water Multinational Company has just hired you to administer a relationship marketing program for the company. The company manufactures and distributes a purity-guaranteed, non-carbonated, bottled drinking water product to grocery and convenience stores in Punjab, Pakistan. The company desires to build strong economic and social ties to customers by promising and consistently delivering high-quality products, good service, and fair prices. To do this, Nestle wants you to build a marketing network for them. Write down your ideas on what a marketing network is, how it might relate to the concept of relationship marketing, and designate the components of what you perceive to be a marketing network for Nestle Water?
How is your assessment of companies like Facebook that gather information about your browsing patterns? What benefits and drawbacks does this pose for consumers? If you were a business owner, what sorts of information would you gather on your customers, and how might you utilize it?
Select a company that produces and markets Networking. What are the factors that affect the firm’s marketing environment? Identify the major environmental trends that are likely to create opportunities and ones that will present threats to this company in the decade ahead?
Mr.Ramesh of Unique Indstris is contemplating to entr the men top end shrts categry. The cmpny alrdy has abrand CLINGERS in the middle segmentThe brand is very popular amongst the target audience. Having got the volums, He now wants to play the value game & enter the top end category.. But there are certain advntgs which Unique Indstry enjoys.It has one of the best retail networks in the country. They have their own fctory, which ensure regular quality sply. They are pioners of brnded shrts in India. He has decided to keep the brnd nam as ClingersGold. He has decided toallocate 10cr. for sales promotion&advtising budget. Unique Industries is simultneosly entering the redymde trousers mrkt & shoes mrkt.He has decided to keep the same brand name CLINGERS to leverage the success of the brand name to the two new catgries. a.Do u think the brand name Clingers Gold is right for the top end sgment?Justify ur ans.b.Which factors u think needs to be studied before making such entry in the markt?
List some of the demographic trends of interest to marketers in Pakistan and discuss whether these trends pose opportunities or threats for marketers?
Select a company that produces and markets Networking. What are the factors that affect the firm’s marketing environment? Identify the major environmental trends that are likely to create opportunities and ones that will present threats to this company in the decade ahead?
Select a company that produces and markets Networking. What are the factors that affect the firm’s marketing environment? Identify the major environmental trends that are likely to create opportunities and ones that will present threats to this company in the decade ahead?
Select a company that produces and markets Networking. What are the factors that affect the firm’s marketing environment? Identify the major environmental trends that are likely to create opportunities and ones that will present threats to this company in the decade ahead?
