Answer to Question #216381 in Marketing for ismail khan

Question

E-commerce business offers a wide variety of business opportunities; assume that you are a project manager. Make a case that would persuade your superiors that going "online" would be a good investment. How n can your company improve the customer experience?

Answer 1

In E-commerce, people can buy and deal with different products via the internet. Going online is always good because it has several advantages such as;

a) Not concentrating on a fixed place

In multiple cases business run hung on a fixed physical place. There will be a shop/ company. All the marketing and communiqués focuses on the people in that place. This can reduce the trades.

b) Lower Starting income

For a physical store, the set- up income has to be progressive, since all the products have to be polished& only either the selling can start. But going on online solves this problem since rather than making all products& set-them at once, the uppermost selling product needs to be manufactured more rested on the order

c) Further Puffery

It's the utmost advantage of going online. This ultimately increases the transaction. The puffery of products is worldwide.

d)Further extendable

If any physical store needs to be extended, the new store needs to be opened in another spot. This increases the cost. In online, further products can be introduced under the branch name this increases the cost.

e) Freedom to make further changes

Since going online allows the vendor to make further changes in their product's list, they can hourly do trials with their products to check uppermost saved bones.

f) Further Profit

Further people buy products. So fresh profit.

In order to improve customer experience, one can;

Interact with patrons via emails, SMS, etc.

Provides several surprises like free shipping

Make proper instructions and suggestions to customers while buying a product online.

Prismatic payment options (online payment, Payment on delivery)

Give momentousness to Patron Reviews.

Staunch to patrons.

Fast delivery

Druggie-friendly websites.