Answer to Question #189427 in Management for Asim mandal

Question

Explain about the levels of “Corporate Culture” and its impact on organizational growth

by using suitable example The Lego Group.

Answer 1

The following are the levels of corporate culture:

1. Artifacts; which are the overt and obvious elements of an organization.
2. Espoused values; which are the company’s declared set of values and norms.
3. Shared basic assumptions; which are the bedrock of organizational culture-the beliefs and behaviors so deeply embedded that they can sometimes go unnoticed.

LEGO Group has a purpose; to inspire and develop children to think creatively, reason systematically and release their potential to shape their own future. Their corporate culture is based on openness, trust their company’s core values; Creativity, Imagination, Fun, Learning, Quality & Care, which are reflected in everything they do. The company's unique culture has made it one of the most competitive companies in the toy industry.