Answer to Question #249435 in English for Bella

Question

Discuss three characteristics of mass media namely television and radio

Answer 1

Mass media are communication channels that aid information transfer to heterogeneous audiences from a sender. Television and the radio are some of the best examples of social media. The common characteristic of the radio and television is that they both have a very wide range, reach, and output. Also, both the radio and the television have very high speed in the manner in which the information reaches the audiences simultaneously. Some of the characteristics of the radio include- the radio makes pictures. This is best illustrated when one is listening to a soccer match commentary and is able to visualize the scenes and they unfold on the field. Additionally, the radio has great simplicity. Since it requires simple technology and equipment to set up. On the part of the television, it is a transitory medium. It is not easy to record programs that are aired on the television