Answer to Question #249419 in English for CZWE

Question

4.1 Reports are a way of life for public relations practitioners. You will write reports to propose new public relations activities, update management on progress on a project, and present the results of your public relations work.

Write a basic report on an event you recently organised or attended. (8)

4.2 Media is a vehicle whereby organisations can create and nourish relations with their stakeholders. Thus, you should keep the media informed of the organisation’s programmes, projects and activities. Media releases can be a valuable communication tool, but only if they have news value.

Read the link below and answer the question that follows:

COVID-19 vaccine phased rollout plan

As a public relations practitioner, write a media release on the Covid-19 vaccine rollout programme event that will be hosted at your organisation premises. In preparing the media release, you should answer the questions when, where, what, why, who and how.

Answer 1

Organizations employ public relations as one of their marketing strategies to keep ahead of the competition. It focuses on healthcare enterprises, ranging from medical breakthroughs to patient care and veterinarian businesses. It contributes to the development of a credible image that clients and the general public can relate to and trust. Effective discussion is at the center of this mode of communication.

It entails acquiring exposure to audiences through public-interest subjects and news stories that do not involve direct payment. It's crucial to set up a communication system that's solely focused on achieving these goals.

Understanding the fundamental issue that must be addressed in order to prevent the public from doing what they are doing.