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Think of various pricing methods such as markup pricing, target-return pricing, perceived-value pricing, value pricing, going rate pricing and auction type pricing. As a marketing manager, which method do you personally prefer to deal with? Why? If the average price were to stay the same, which would you prefer (a) for firms to set one price and not deviate or (b) to employ slightly higher prices most of the year, but slightly lower discounted prices or specials for certain occasions?


 Explain why VW was seen as a green company before the emissions 

scandal.


Draw the organisational structure of the large hotel and discuss four functions each of the various departments


1.     What is the service provided by the LVTS? why is it important?

 

Answer: 

 

 

2.     Explain the Bank of Canada's open market operations? What are SPRAs and SRAs? How are they used to impact the overnight rate?

 

Answer: 

 

3.     What are the advantages inflation targeting?

Answer:  


Question 2

Suppose you work for the university and have access to student, class, professor, department, and grade data. Assume the student data includes students’ home address, high school, and prior post-secondary performance (if any).

a)       Describe an unsupervised data-mining technique that could be used to predict which new applicants are likely to succeed academically.

b)       Is it responsible or irresponsible to use an unsupervised technique for such a problem? Briefly explain your answer.


Question 1

Consider a small retailer that uses one system to collect information about their customers, an Excel spreadsheet to collect information about their suppliers, a Word document to create invoices, and some accounting software to record revenues and expenses.

a)       Give an example of two problems arising from having these systems act as functional silos.

b)       Then, provide a suggestion for how these systems could be combined to add value to the retailer.

Matthew, a sales professional, plans to publish a book on sales. His long-term peer and colleague, Hannah, has gone through the book’s content and recommended adding some statistical information for the purpose of value addition. Which parameter of performance measurement is reflected in this scenario?

A. Achievement of goals

B. Roles and accountability

C. Assessment

D. Support

E. Process approach


awais buy the shoes from ravy shoes store.after four month he evaluate that shoes cannot be used more due to low quality and he decided the next purchase from any other shop.which of the following his behaviour fall in.(a)post purchase decision.(b)comparison of alternatives


Marketing in the speed of light reaction paper

in order to ensure that job applicants from different cultural backgrounds are sourced., proper workplace diversity should be considered. Define this concept and identifty five (5) characteristics of a successful diversity management strategy.(7)