Answer to Question #296809 in Marketing for Theresa Harvey

Question

1) Use examples to factors that influence ethical conduct in salespersons.

2) Describe how ethical decisions can influence relationships in selling.

Answer 1

1. Top management role model, firm rules and practices, sales manager role model, personal values of salesperson, ethical conduct of salespeople, laws, contracts, and agreements are all elements that impact ethical conduct in salespeople. Gender: According to reports and studies, women are more ethical in their marketing behavior than males. Personal Values: A person's personal values have a significant impact on salespeople's ethical behavior. Many times, a salesperson's values gained as a child influence his behavior on the job.
2. Almost every firm now has a code of ethics. Part of this is due to the fact that technology and digital communication have made it simpler to spot and broadcast ethical blunders. Companies are dedicating greater resources on corporate ethics in order to avoid unwanted consequences. According to one survey of accountants, 55 percent believe the relevance of corporate ethics will increase in the next three years. Companies are creating ethical workplaces through employing the right individuals, in addition to developing formal processes. According to a recent survey, "high integrity and honesty" is the second-most crucial characteristic for corporate executives. Today's business leaders must comprehend the relationship between corporate ethics and success.