1. Discuss the mechanisms used in commercial bank of Ethiopia to know customer needs and how satisfy customer needs better than competitors.
2. Critical evaluate the service design process of commercial bank of Ethiopia. Besides, discuss the influence of marketing, finance, human resource and other operational departments on service design.
3. Critically discuss the role of total quality management on improving customer satisfaction by applying six sigma principles.
4. Discuss with examples the role of supply chain management to achieve commercial bank of Ethiopia mission, vision and core objectives.
5. Critically evaluate challenges of Supply chain integration (internal integration, forward,
backward and horizontal integration) in commercial bank of Ethiopia.
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