Answer to Question #203697 in Management for M.Imran

Question

 

Q2. Diagnosing strategic performance symptoms and determining cure(s) for such issues is an organizational necessity. Provide a bird’s eye view of strategic issues faced by India’s Amul and Starbucks and mode of strategic response undertaken

Answer 1

Poor advertisement of products they sell. When compared to other existing products in the market, they lack integrity. They claim their product are made of pure milk as the ingredients, while some reach market with vegetable oil instead of milk.