Answer to Question #176193 in Management for Alexis

Question

1. You are about to start your own restaurant and need to articulate a strategic plan. Think of five key decisions you need to make, and tell how you will make them.

2. List a few necessary core competencies for successfully operating a fast-food restau- rant versus a fine-dining restaurant versus a casual-dining restaurant.

• Why are these competencies core?

• Why do they differ from one type of restaurant to another?

3. How does knowing key drivers help a manager meet guest expectations in a guest experience?

4. Think about kids in junior high school today; they will be part of tomorrow’s work- force and customer base. What management and guest-service changes will hospitality organizations have to make if they want to succeed with these future employees and customers?

Answer 1

i)       Create a winning marketing plan- this plan will focus on the customer; what they need and what they expect from the restaurant. I will do a SWOT (strength, weakness, opportunity, and threat) analysis.

ii)     Location- I would decide the best location for the restaurant based on the demographics and economics of various potential venues.

iii)   Hiring staff and employees- I will base this decision on the experience of the person and their hard work. People who share my dream.

iv)   Deciding what to know- every new restaurant owner needs to know everything about this field, I will achieve this by studying the market carefully.

v)     Build a strong business plan- above everything else before going into business, one needs a plan. I will formulate a high-end business plan to help attain profitability.

 

2.     A fine dining restaurant is like the food equivalent of a five-star hotel. They're marked by their atmosphere, excellent customer service, and high-quality menu options. Your comfort and experience are at the top of the staff's concerns. By contrast, fast-food chains prioritize low prices and convenience. A casual dining restaurant is a full-service restaurant with a fun, comfortable, laid-back atmosphere and an affordably priced menu.

3..     It helps the manager achieve this because he/she knows exactly what the customer needs and delivers that.

4.      

·        Provide bonuses, health insurance, and promotion for all

·        Hospitality professions will need to think global

·        Ensure gender equality

·        Ensure no sexism, racism, and safe working space for all