Psychology Answers

Topic: Pondering Freedom
1. Motivational activity
A. Title of the Motivational Activity
B. Instructions
C. Flow of the Motivational Activity

You are the Public Relations Practitioner for Sonke Gender Justice, a South-African NGO that strives to prevent domestic and sexual violence, reduce the spread and impact of HIV and AIDS and promote gender equality and human rights. Your supervisor has asked you to help the organisationà ¢ € ™s Senior Managers understand the function of public relations in an organisation of this nature. Answer the question that follows:



Select and use one (1) of the à ¢ € ˜communication design approaches to persuasionà ¢ € ™ to formulate a persuasive statement for women who survived domestic and sexual violence on the message of à ¢ € ˜Survivorà ¢ € ™.

Explain the process of evaluation in a qualitative and quantitative approach for the audiences.

According to the Bivins (1995 :5-16) the planning process consists of five steps identify and discuss five development processes of public relations with relevant examples.

As a public relations practitioner, you can conduct research by scanning the media. The broad research approach of message analysis consists of content analysis. Media monitoring or media scanning is the activity of monitoring the output of the print, online and broadcast media. You can use content analysis to examine the writings of others, such as press or media coverage, to answer two basic questions: How much coverage did your employer get, and what kind of coverage did your employer get? (Newsom & Haynes 2015).



2.1 Using South African Airways (SAA) as an organisation of your choice, conduct media monitoring or scanning for the organisation.



Elect five news stories on the organisation (SAA) and indicate their source (the media organisation concerned), the title of the story, the date of publication, and whether the story is positive or negative.

List five tools of public relations writter

Freud regards dreams as the royal road to the unconscious because

Describe factors that affects sensation and perception