Answer to Question #229329 in Psychology for Dineko

Question #229329

Discuss any two social media platform that Tresemme's can use to engage with some of stakeholders. Your answer must be clear explanation that includes the following

The name and explanation of the social media platform

The stakeholders you engage with by using the social media platform

An example or explanation of the content that you would use on the social media platform from stakeholders


1
Expert's answer
2021-08-27T12:52:01-0400

As an American hair care product brand, it could use Instagram and Facebook. The first is a popular photo-sharing platform that lets individuals share their content through pictures and videos to connect with potential clients, friends, celebrities, and other brands. On the other hand, Facebook is a social networking platform that makes it easy for businesses and individuals to share and connect with family, clients, investors, and friends online. Tresemme can interact with potential investors by making persuasive arguments and casual relations through the posted images. It can also use the platform to engage with its customers through image management and self-promotion. For example, Tresemme can interact with its consumers and potential partners through live video and sell its products on Instagram. Through the platform, they can talk with customers who inquire about their products' images and build an Instagram community through its followers. On Facebook, it can engage its followers and customers using video tutorials of using its products. For example, it can also use the platform for marketing its products through posts, receive comments from consumers and conduct simple surveys and questionnaires about its product performance in the market.     


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