Here we have:
p = 0.2
X = 3
q = 1 – p = 1 – 0.2 = 0.8
X follows geometric distribution
The probability that the sport marketer encounters 3 people before he finds the one who attended a game last season:
There is 12.8% chance that the sport marketer would have to select 3 people before he would find one who attended the last season game.