Marketing Answers

Use the eight steps of The Communication Process (Fig. 1-1) to analyze a miscommunication you’ve recently had with a co-worker, supervisor, classmate, teacher, friend or a family member.

What idea were you trying to share?

How did you encode and transmit it?

Did the receiver get the message?

How do you know?

Based on your analysis, identify and explain the barriers that prevented your successful communication in this instance.

Identify one company that you consider to be very ethical. Explain what they do that leads you to believe that they are ethical.    Are there any areas of their business operations where they may be more vulnerable to unethical practices?

Identify a second company that you consider should be more ethical than they appear to be. Explain why you consider their ethics to be questionable? What ought they do to change.improve their business practices.

Identify one company that you consider to be very ethical. Explain what they do that leads you to believe that they are ethical.    Are there any areas of their business operations where they may be more vulnerable to unethical practices?

Identify a second company that you consider should be more ethical than they appear to be. Explain why you consider their ethics to be questionable? What ought they do to change.improve their business practices.

Explain the improtant of Pricing in the marketing mix .What are the determinants in pricing a product .

Below is a list of descriptions/elements of a concept. Read each description and identify the concept:

This is a business that is primarily engaged in selling merchandise to retailers; to industrial, commercial, institutional or professional users or to other wholesalers.

Various objectives that are sought while using email marketing and website marketing

Below is a list of descriptions/elements of a concept. Read each description and identify the concept. Q.2.1 This is a business that is primarily engaged in selling merchandise to retailers; to industrial, commercial, institutional or professional users or to other wholesalers.

 Q.2.2 Activities such as buying, selling, pricing and promoting the products and risk taking.

Q.2.3 This strategy attempts to stimulate demand for a product by promotional efforts aimed at the consumers or industrial user at the end of the distribution channel

Q.2.4 This refers to the integration of the logistics requirements of the supplier, distributor and customer into one cohesive process.

Q.2.5 The selling of goods over the internet.   

EMoyo is a South African company of passionate engineers, designers and clinicians who manufacture specialised face masks that do not fog up glasses. Currently, the only digital platform they are using is a website: https://emoyo.net/. They are looking at using social media to spread the word about their face masks. Recommend a suitable social media platform that would work for their company. Remember to justify your answer.

The marketing communication mix is a blend of seven tools. With the aid of examples, discuss any two tools that Falke could use to help them launch their new range of socks.

Define a distribution channel