watch this video:
https://youtu.be/n0uED6dHsDU
Instructions for submission
For this peer submission, please follow the instructions closely! After your submit your work and the workshop closes, you will be assessing and grading the work of at least one of your classmates.
Write a paragraph (or so) that demonstrates how at least one concept from the course relates to any part of the COCA COLA CONQUEST film. (Alternatively, you can interview someone you know to complete this submission.)
Explain in details the Marketing planning process
Apply theory X and theory Y of Organizational behavior in your own context. Which perspective fits you and what are the reasons behind it? Write it in your own words
1. How does advertisements help the economy?
2. Give a situation that one of the ads you have viewed has helped you a lot in solving your problem.
3. If you were the advertiser, which of the methods of advertising budget will you prefer? Why?
Review how customer engagement factors determine the customers onboarding strategies for different target consumer groups in hotel.
Write an original marketing plan of Ghana Textile Production.
Selecting the Message Source (10 Marks) Word Limit (300 words)
There are a number of other options for the ‘source’ of the firm’s promotional messages. Your task is to identify which source would probably be the most appropriate for each particular promotional challenge.
Some Possible Different Message Sources
1. A celebrity
2. An expert (such as a dentist, accountant, scientist)
3. An actor/model (in an entertaining or using a product name)
4. A character (e.g. Ronald McDonald)
5. The firm’s expertise
QUESTIONS
1. For each promotional challenge, identify a suitable message source from the above list.
2. Highlight why the message source you selected would be a suitable and credible approach.
Renting An Apartment
If you ask to design an Advertising Campaign for New KIA SPORTAGE in which you need to focus towards the Value-Added Pricing Strategy in Advertisement then which Message execution style will you follow?
What is the overall analysis of Jollibee's Global strategy?