Answer to Question #277166 in Marketing for Josey

Question

Prepare a brief report on how companies are using Instagram or another company of your choosing as a social e-commerce platform?

Answer 1

Many companies today have shifted to digital platforms as ways of marketing their products and services. The digital platforms help the firms to reach out to a wider audience at a lower cost. The most used platform is Facebook. Facebook is a social media platform where people post their products, pictures, status for viewers to comment, like, and share. The firms use the Facebook page to create an online website for their company, build Facebook ads and video ads where the viewer can click and get full details of the company products, and also makes online orders and payment for products to be delivered to them at their convenient place. The best example of a company that uses the Facebook platform ar Jumia shopping center Amazon, and Uber among others.