Your select Namibian company in 1A (challenger) that is entering the South African market Kwazulu – Natal in Pietermaritzburg hired your service as a Marketing. Consultant. You are required to critically discuss the models, concepts, strategies, and theories that may be used for your product to be realized for the selected target market. (Discuss how it may help your product to be realized)
Answer
A Namibian company has entered the Kwazulu Natal market in South Africa. Moving into new markets would necessitate a well-thought-out marketing strategy. As a result, one will need to look at every area of product's market situation in this economy, including social, economic, and environmental concerns. Environmental issues such as pollution and health are more important, and businesses must include this knowledge into their products. The product is more likely to enter the target market as a result of these characteristics. All environmental factors that influence the demand for company items in a certain market must be considered by an organization. A corporation must consider not only pollution and cistern availability when it comes to the environment, but also political, legal, economic, and competitive restrictions, as well as technological, social, and cultural considerations.
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