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. Mountains and Dunes a travel company created an attractive and illustrative brochure for its prospective customers. However, an insensitive content writer created the following content which was sure to crash the business. Come and explore the undiscovered India with us. We provide an excellent service to all those travelling with us. Our special customers staying in seven-star accommodations are treated as kings. If you are one such privileged customer, our staff will be available to you 24x 7. Men would fall in love with the adventurous treks and camps we provide. Mountains and Dunes cares about women and children too. It brings to you the freedom of cooking your meals anytime of the day in the state of art kitchens attached with every accommodation that we provide. So come enjoy and feel at home with Mountains and Dunes. Remember we choose the best locations for you. You will surely enjoy our services. Though our rates are a relatively high but it is justified with the class of tourists we cater to. Bag packers are not out clients. Remember- we are a class apart and so are our clients. 

a. What are the supposedly inappropriate elements in the paragraph written by the content developer



  1. Evaluate and explain the importance of innovation to the success of a business or business organization of your choice
  2. How leaders can use OD to assist with strategies to include and promote a culture of innovation?

Provide at least one example from PICs to explain each of the above questions

Approx. 600 words only



Suppose you have been hired as an OD consultant to examine the demise of Viti Corporation. This exercise will require close collaboration between managers of Viti Corporation and yourself. From an OD perspective, describe some problems that might arise between you and the management. Propose strategies of foreseeing and mitigating the impact of these issues. Evaluate your discussion with relevant examples.


Since the outbreak of the COVID-19 pandemic, postal service companies across the world have been working on the front lines of the public response to the disease. In addition to fulfilling their traditional role as a logistics service provider, during this pandemic, postal service companies have expanded their social, financial and delivery services to assist governments, support businesses and serve citizens in a way that has helped underscore the resilience, the innovation and the unique value proposition of postal networks both domestically and globally. 

1)   Suggest opportunities for Post Fiji to roll out innovative products and services                             (15 marks)


1.3 Is it necessary, in terms of the Act, to register a trade mark in respect of specified
goods or services falling within a certain class? If so, give two brief reasons why this
is important.
(4)
1.4 List the requirements to be proved, in terms of the Act, in an infringement
situation where the respective goods/services are identical.

Weston Corporation manufactures a product that is available in both a deluxe and a regular model. The company has made the regular model for years; the deluxe model was introduced several years ago to tap a new segment of the market. Since introduction of the deluxe model, the company’s profits have steadily declined. Sales of the deluxe model have been increasing rapidly.

Overhead is applied to products on the basis of direct labor-hours. At the beginning of the current year, management estimated that $3,080,000 in overhead costs would be incurred and the company would produce and sell 10,000 units of the deluxe model and 50,000 units of the regular model. The deluxe model requires 2.0 hours of direct labor time per unit, and the regular model requires 1.0 hours. Materials and labor costs per unit are given below:

Deluxe

Regular

Direct materials cost per unit

$50.00

$30.00

Direct labor cost per unit

$30.00

$15.00


Location decision for a manufacturing plant has a significant influence towards the success of the business. Imagine that you are going to establish a production plant for a furniture industry in Sri Lanka. Analyze the aspects that need to be considered when establishing the plant using appropriate example

Generic strategy is a combination of competitive strategy and competitive scope in Broad and Narrow segments. Discuss when a company should employ a STUCK IN THE MIDDLE STRATEGY


Evaluate and explain the importance of innovation to the success of a business or business organization of your choice


The negotiation process is reviewed to identify strengths and weaknesses in the negotiation process
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