Answer to Question #300761 in Management for kaikasha

Question

During lockdown when human face to face interactions were reduced and social distancing was a priority lot have people have watched videos on Youtube and learnt/tried a lot of D.I.Y. things and processes like make-up tutorials, food recipes, home care etc, the core foundation of watching others and doing was given as a part of which theory, by whom and in which year. Also state the 3 core concepts of this theory.

Answer 1

It is a part of social learning theory, it was given in 1969 by Albert Bandura.

The 3 core concepts of this theory are Imitations, observation and modelling.