Answer to Question #263810 in Management for Sibu

Question

You are creating a new, innovative machine for a company that you work for. The idea is new and will give your company a real competitive advantage. The owner of the company wants to copyright the machine that you are developing. You need to explain the following to the owner of the company:

Q.4.1

Is copyright an appropriate form of intellectual property protection for a new machine? Explain your answer.

(3)

Q.4.2

If not, what is the most appropriate form or intellectual property protection for an innovative machine? Explain your answer.

(4)

Q.4.3

How is the most appropriate form of protection applied for?

(2)

Q.4.4

How much protection will it provide?

(4)

Q.4.5

Who owns the intellectual property relating to the machine?

(2)

Answer 1

Strenghts 
Excellent sales staff with strong knowledge of existing products
Good relationship with customers
Good internal communications
High traffic location
Successful marketing strategies
Reputation for innovation
The SWOT analysis does not cover the entire business, just the factors that may influence their ability to introduce a new product.

To get the most out of the SWOT, they have made specific statements in each category. For example, rather than simply list 'competitors' as a threat, they have included specific details about how their competitors are a threat.

Once you have read through this example SWOT analysis, you can delete the entries that do not relate to your business, and type your responses to build a SWOT analysis for your business.