Course :- STRATEGIC MANAGEMENT ASSIGNMENT.
3.You are the CEO of a US based automotive major Ford motors in India. Your company is facing tough rivals like Hyundai & Kia Motors. You have been operating in India since several years. During 2021, there has been a steady decline in your revenues & profitability. Your market share has also fallen from 4.69% to 3.31% during 2021. Your competitors are eating into your market share slowly & steadily during Covid-19 pandemic times. (Please assume that Covid-19 pandemic is over).
b. In your opinion, would it be considered appropriate to pursue a Joint Venture Strategy or should “Ford Motors” go it alone in India? If Yes, state your response with appropriate justifications & reasons & with which vendor? If No, state your response with appropriate justifications & reasons? (5 Marks)
"PLEASE SEND ME FULL LONG ANSWER"
Cost-cutting strategies—Cost-cutting strategies include a wide range of measures targeted at generating rapid wins for a corporation. Before devising more complicated methods, the procedures may help a company's cash flow or stabilize its finances. When it comes to recovering a competitive advantage, cost-cutting methods are frequently used initially.
b) The greatest solution will be a joint venture because it boosts capacity while also sharing risks and costs with a partner. It provides access to new information and skills, as well as specialist personnel.
The greatest option for reviving French Shine is a joint venture, but it comes with a number of drawbacks, including a lack of communication between partners and unequal levels of experience and investment.
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