However, it fell victim to the rise of intense competition from international offerings such as
WhatsApp and Facebook (Tshabalala, 2015).
1. When Mxit first launched, they planned to be one of the biggest innovative organisation
in the IM industry yet 10 years later the company shut down its operations. Following
systematic steps on a control process and using practical examples based on the case
study, establish why did Mxit failed to achieve their planned objectives.
(30)
2. Is there anything that they could have done differently to achieve their planned
objectives? Justify your answer (10)
3. Who is to blame for this failure in the organisation and what information were they
supposed to gather so that their activities could be aligned strategic goals and
strategies?
1
Expert's answer
2021-10-01T14:16:19-0400
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