Answer to Question #238395 in Management for DWA

Question #238395

Discuss the manner in which persuasion works in the context of public relation.

1
Expert's answer
2021-09-23T13:25:10-0400

The deliberate persuading of individuals to act in manners that serve the promoter's aims is known as public relations. For others, influence is abhorrent, and it is seen as part of the steep path that leads to notoriety and then disinformation.

James Grunig, one of the academic forefathers of public relations, campaigned vehemently opposed persuasive, which he views as one-way, push communication. Moral and ethically acceptable public relations.

As public relations is becoming more evidence-based in its exercise, particularly with the dawning of big information and involvement in the connections respectively psychology and conversation, it is also time to rethink tact: how it tends to work and how studying it can help us improve our hard graft.


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