Answer to Question #236996 in Management for Dot

Question

The evolution in marketing thought led to the development of the marketing concept employed by Woolworths. Explain the stage in the evolution that Woolworths is in now from below:

1. Operations oriented
2. sales oriented
3. marketing oriented
4. consumer oriented
5. the strategic approach to marketing
6. relationship marketing

Answer 1

Woolworths is at growth stage of evolution because it focuses on expansion strategies, marketing, operations and relationship marketing are examples of strategies organizations can use in the growth stage of evolution.