Answer to Question #228841 in Management for Mimi

Question

Assume the worst case scenario in terms of the the factors mentioned above. What would be the predicted sales revenue for the Whole Grain Pizza? Explain your thought process behind considering the worst case scenario. Paste the excel template containing your calculations in the submission file.  (5 marks)

Answer 1

For worst - case scenario : - Market penetration would be least i.e . 5 % . - Product quality would be mediocre . So , in that case repurchase case would be 21 % .