Answer to Question #228026 in Management for Kamogelo Moloko

Question

Public relations practitioners are responsible for communicating their organisations’ corporate responsibility (CSR) programmes to stakeholders. You are a public relations officer at your organisation. In your capacity as the public relations officer, mention attributes of a good public relations CSR communication programme. Provide examples to illustrate your answer. (5

Answer 1

The foundations for achieving mutually-concerned interests and the moral argument on the social pertinence of this organization are a good public relations CSR communication program. For example, systemic consideration of CSR can reduce friction, increase stakeholder harmony and enhance the strategic business benefit of the organization. In doing so, monitoring of issues and critical thinking, secondary to effective strategic management of issues such as public relations, are necessary.

A good public relations CSR communication program is important because it is the foundation for reducing costs and gaining marketing advantage. CSR provides a rational argument for managers, for example, to maximize their performance by minimizing financial and operational limitations, particularly in the globalizing world where activist companies feel empowered to change.

A good public relations CSR communication program is the foundation for understanding and meeting the challenges of global stakeholders. For example, activists have formed public opinion to change all aspects of enterprise and government. The local companies and networking tended to increase to a global scale. The internet can receive immediate and detailed attention from almost all aspects of business and the government worldwide