Answer to Question #226195 in Management for tesfaye

Question

Critical evaluate the service design process of your organization. Besides, discuss the influence of marketing, finance, human resource and other operational departments on service design.

Answer 1

Service design is the process of creating these touchpoints and defining how they interact with each other and with the user. The stages include;

• Ensure that your vision and goals are in sync.
• Brainstorm.
• Make a market assessment.
• Identify potential roadblocks and constraints.
• Create a User Profile and Personas.
• Prototype and put it to the test.
• Assess the user's experience.
• Get feedback, make improvements, and evolve.

It's probable to rethink products and services from the perspective of both customers and employees by using service design methods. To begin delivering integrated multichannel experiences, brands should involve marketing teams in methodologies such as design sprints and service blueprinting, where marketing celebrates, rather than compensates for the experience gap. In the service sector, operations managers make many decisions that are similar to those made by manufacturers: they decide which services to offer, how to provide these services, where to locate their businesses, what their facilities will look like, and how much demand there will be for their services.