Answer to Question #214247 in Management for Kathie

Question

Discuss the types of cooperative strategies undertaken by Samsung Electronics Co. What is the company’s rationale behind employing these types of strategies?

Answer 1

Samsung Electronics Co. cooperative strategies- It has three main strategies:-

i)it has the strategy of transitory competitive advantage.

ii) it has an open atmosphere for project designs

iii) its strategies are based on innovation.

It also focused on its business sustainability and social responsibility. It has flexibility in the production process, reduces wastage, and provides better customer services.

The Rationale behind these strategies -

i) Consumer satisfaction is the main motive

ii) offering a variety of new products so that able to capture the big market.

iii) Satisfaction of shareholders and investors.