Answer to Question #197339 in Management for Sheehama Asser

Question

Assignment one

Few companies do as much to apply the societal marketing concept and to build relationships with customers.

One of the early members of the societal marketing movement, today the premium ice maker continues it's commitment to a wide range of ecological and social causes. The company directs more than 10 percent of its profits to causes Marketing tools to develop stronger bonds with customer financial and social benefits.

You as a marketing manager for ReconAfrica., an oil prospecting company in Kavango might be faced with major challenges . 

Your task is to analyze the challenges the company may face in terms social ecological causes, balance profits , consumers wants and society interests.

(100 marks)

Due date is 26 May 2021.

Answer 1

There are several challenges that ReconAfrica company would face in in terms social ecological causes, balance profits, consumers wants and society interests in Kavango market. The challenges include: social media marketing challenges, management of the RenconAfrica company failing to create a solid strategy, being unclear on the company’s target demographic, interacting with all social media platforms the same way, management making themselves the center of it all, failing to embrace it when it's free, avoiding marketing challenges in your campaign. If the above challenges can be addressed appropriately then the operations of the ReconAfrica company in Kavango can run smoothly.