Answer to Question #244161 in English for Another you

Question

1. What are the process in creating a brand?

Answer 1

Building a brand involves the following steps:

1. Identify the purpose of the brand; this means answering the following:

a) why the brand exists?

b)What problems does it solve?

c)What differentiates the brand from others?

d)Why should audiences care about it?

2. identify and research competitors and target audiences

3.  Develop the mission and vision of your brand

4. outline the benefits and values of the brand

5. Develop brand logos and engage the market to build brand awareness and loyalty.