Answer to Question #230419 in English for Amanda Gambushe

Question

You are a public relations at an organization called Tshiwandalani.

There is a public outcry because your organization does not have a corporate communication strategy to deal with the effects of a drought in the country.

As a public relations manager at Tshiwandalani, you are commissioned by the board of directors to develop and implement a corporate communication strategy. Firstly, follow the steps to show practically how you will formulate a corporate communication strategy.

Secondly, give practical examples of how you will implement Tshiwandalani's envisaged corporate communication strategy.

Answer 1

1. Identify and Prioritize Your Executives' Key Goals.
2. Conduct In-Depth Employee Surveys.
3. Research Your Stakeholders' Input.
4. Review Your Customers' Comments.
5. Include Your Suppliers in Your Research.