Suppose that business travelers and vacationers have the following demand for airline tickets from New York to Boston:
Price Quantity Demanded (Business travelers) Quantity Demanded (Vacationers)
$150 2,100 tickets 1,000 tickets
200 2,000 800
250 1,900 600
300 1,800 400
a) As the price of tickets rises from $200 to $250, what is the price elasticity of demand for (i) business travelers and (ii) vacationers? (Use the midpoint method in your calculations.
b) Why might vacationers have a different elasticity than business travelers?
1) Price elasticity of demand for business travellers.
Formula.
Percent change in quantity demanded/percent change in price.
Percent change in quantity demanded
Percent change in price
Therefore.
Therefore price elasticity of demand for business travellers=-0.2
2) For vacationers.
Percent change in quantity demanded
Therefore price elasticity of demand for vacationers=-1
b)
Vacationers are casual with their plan whereas business travelers are traveling with business purpose thus their elasticity of demand for tickets is less affected with change in price.
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