Answer to Question #289885 in Psychology for Nox

Question

The united company wants to start a twitter account and has asked you to demostrate how they can use the dialogue approach in maintaining a relationship with their public.

1.1. Explain how you would implement the following principles of dialogue on twitter

1.1.1.Propinquity with particular focus on immediacy of presence and engagement. Discuss the principles and state how you will practical implement them.(20)

Answer 1

The following are principles of social media communication that maybe useful to the United company's communication with the public via Twitter.

1. Ease of interface- the profile of United Company should be a simple one in a way such that th public can easily and quickly understand that it is communicating with United without struggling much.

2. Dialogic loop- This refers to how a the two communicate. How the United company and the public communicate. It refers to how the public initiates communication and then United replies and a chat room is created. This has to be clear to both parties via the platform.

3. Useful information- this is the information that is shared as the public and United Company communicate. It has to be easily understood and also useful to both sides.

4. Rule of conversation to visitors. This refers to how the company communicates with its customers. There are different customers with different needs that need to be differently addressed.