Answer to Question #232518 in Psychology for Vutomi Ngobeni

Question

You have been appointed as a public relations manager at Department of social development and you are tasked with developing a public relations campaign to raise awareness among the residents the residents of five provinces of your choice,use the steps of public relations programe (the DOTMABE) budget R50million

Answer 1

As a public relation officer asked to develop a public relations campaign to raise awareness about the impact of Covid-19 among the residents of five province of your choice using dotmabe formula, one need to encourage people to wash hands frequently, use antiseptics to clean household items, wear masks in public places, avoid meeting people with the virus. However, this communication must be done using The DOTMABE formula which applies a systematic planning in public relations. It focuses on steps such as defining the COVID-19 problem, setting the objectives, target groups, developing the message, activities, budget, review and evaluation, considering the accuracy of grammar to ensure that the targeted people receive the information appropriately.