Oklahoma Oil company is considering to make a bid for shale oil development contract to be awarded by Government. The company has decided to bid for $2.2 billion. The company has estimated that it has a 60% of winning the contract with this bid. If the firm wins the contract, it can choose one of three methods for getting the oil from the shale: It can develop a new method for oil extraction; Use an existing (inefficient) process, or subcontract the processing out to a number of smaller companies once the shale has been extracted. The results from these alternatives are given below:
Outcomes Probability Profit ($'billion)
1 . Develop New Method
Great success 0.30 12.00
Moderate success 0.60 6.00
Failure 0.10 -2.00
2 . Use Existing Process
Great success 0.50 6.00
Moderate success 0.30 4.00
Failure 0.20 -0.80
3 . Subcontract
Moderate success 1.00 5.00
The cost of preparing the contract proposal is $0.04 billion. If the company does not make a bid, it will invest into an alternative venture with a guaranteed profit of $0.6 billion.
Required:
(a) Construct a sequential decision tree for this decision situation. (7 marks)
(b) Determine whether the company should make a bid. (7 marks)
(c) Write a report to management at Oklahoma Oil company explaining
(i) Value of perfect information (2 marks)
(ii) Any three decision criteria suitable in an uncertain environment (9 marks)
(Total: 25 marks)
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