5. Suppose you plan to set up a firm to retail a certain product A. From a market survey, you estimate that the annual sales volume is 20,000 units at a selling price of $25 per unit. You can purchase product A from a manufacturer at a cost of $13 per unit. Total fixed cost, which includes rental, depreciation, etc. is estimated at $180,000 per annum.
(a) Calculate the break-even point in units, in dollars.
(b) Calculate the profit based on the expected sales volume.
Sales price of each unit is $25
Variable cost of each unit is $13
Fixed cost per annum = $180000
Let the number of units purchased as well as sold = x
So total revenue = $25x
And total cost = $ (180000+13x)
For break even point
Total revenue = Total cost
=> $25x = $(180000+13x)
=> 25x = (180000+13x
=> 25x - 13x = 180000
=> 12x = 180000
=> "=> x = \\frac{180000}{12}=15000"
(a) The break-even point in units is 15000 units
The break-even point in dollars is $25*15000 = $375000
(b) The profit based on the expected sales volume
= $ [20000*(25 - 13)-180000]
= $ (20000*12 - 180000)
= $(240000 - 180000)
= $ 60000
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