Marketing Answers

1. Write an essay highlighting the importance of Corporate Social Responsibility, focusing on any three activities that Woolworths can consider when drawing up their CSR programme in future.

critically distinguish the various e-CRM strategies that Yunnan Lucky Air should implement in

order to gain competitiveness over their rivals

Identify and list the different types of specialist publicity agents (Myer)

. Explain in detail the various types of plant layout concepts that area available in operations management. Give examples on where each of these types can be employed respectively. Briefly explain a layout applicable for a Retail store format, highlighting the good points and bottlenecks, if any.

1. You are the marketing director for Super max theatre chain. You want to build a footprint for the chain across India. Before the commercial launch of the service you want a better orientation of consumer expectations.

1. You are the marketing director for Super max theatre chain. You want to build a footprint for the chain across India. Before the commercial launch of the service you want a better orientation of consumer expectations.

1. Italiano is a popular restaurant in the Vile Parle area of Mumbai. The lockdown and subsequent Covid restrictions force the restaurant to shut shop. The owner Mr Ranjeet Sharma is also the main chef of the restaurant decided to start operations from home and use the apps of Zomato and Swiggy to run the place as a cloud kitchen. The business not only survived but became a profitable venture. The recent lifting of restrictions as put Mr Sharma in a quandary, should he now re- rent restaurant space at a very expensive rental value or should he continue to run it as a cloud kitchen. He has approached you, a marketing consultant for advice on devising a plan of action. What would you advise? Create a plan of action for the business. Create a communication plan. Create a consumer outreach plan.

Develop a Service Marketing Mix (using 8 Ps) for an Asset Management Company

(Mutual Fund) of your choice.

According to Lord Keynes “Given market prices, investors driven by the speculative motive, would trade on forecasts of the future market price of stocks, rather than stocks’ intrinsic values.” As a security analyst:

a. Comment on the given statement

b. Given this statement, why do we need fundamental analysis? 

can u elaborate more on this assignment