Answer to Question #348175 in Marketing for noxolo

Question

Gap will have to fully understand the social class structures of the South African market if

it hopes to make a success of its re-entry into the South African market. Gap have

approached you as an expert in this field and contracted you to explain to them the three

categories that the social class structure is divided. Using the banking industry, provide an

example of a product that meets the needs of each of the three social classes