Answer to Question #309849 in Marketing for Bhavika

Question

Make a Field Study/field report on- We buy much more than we need due to advertisement

Answer 1

Marketing promotes social messaging and lifestyles by illustrating the ideal consumer's position and encouraging social action toward buying process. Spending on advertising also generates a favorable image of a brand in the minds of consumers. Advertising is a marketing approach that aims to persuade customers to buy a company's products. Getting attention, developing interest, establishing a desire for independence, and inspiring action are all part of persuasive messages.