Answer to Question #297303 in Marketing for Dineko

Question #297303

Provide a detailed discussion on each of the seven elements/criteria for newsworthiness in front-page stories

1
Expert's answer
2022-02-15T14:08:01-0500

Seven elements of newsworthiness in the front-page stories are impact, proximity, timeliness, conflict, the bizarre, celebrity, and human interest.

1. Impact- most audiences will like to know the effect of purchasing and using your story or your product have on their life as well as the consequences of not taking action on your issues.

2. Proximity- the audience will likely know the closeness of your story to the real issue. People would like to listen to or watch news that is happening around their respective areas than far away from them.

3. Timelines - the news should be about the recent events for people to get interested in reading your information because new technology has made communication easier and cheaper. Therefore if you delay the to produce your story, people may find it in other sources.

4. Conflict - most viewers are interested in reading stories that involve two parties struggling for limited resources, just to know who will win the battle.

5. Celebrity - people are always interested in stories concerning famous individuals since they know and care about them.

6. Human interest- the news that shows something about the human condition because they encourage and keep people strong emotionally and also help in the future decision-making process in similar events.

7. The bizarre- those are shocking stories that keep our audience attentive to know what happens, why, and how.


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