Answer to Question #294569 in Marketing for Mohd Danish

Question

Company #alltheshoes would like to find out what, if anything, customers know about its new running shoe, FancyShoe. Design two survey questions to find out the following: 

1) Are customers aware of the product? 2) What brand image do customers have of the

product?

Answer 1

a) When did you first see the fancyshoe?

b) What do customers say about the fancyshoe?