Answer to Question #270066 in Marketing for Tushar

Question #270066

Parle Agro makes its entry into the dairy segment with a premium and high-quality range of flavored milk products, 'SMOODH'. With disruption inborn in the brand's philosophy, SMOODH becomes the only flavored milk beverage in the global market to be available in 85 ml Tetra Paks and priced at only ₹10. Suggest a suitable promotion mix for the new launch. 


1
Expert's answer
2021-11-23T07:58:02-0500

Parle G biscuits might be consumed for teatime or anytime. The nourishing value and delightful taste chain to brand the biscuits. Every firm upholds high hygiene principles and acquisitions raw materials with great care. Persons regard the biscuits to be outstanding due to their global success. The commercial has presented a premium modified of Parle G glucose biscuits. Therefore, it is a cashew flavor and chocolate premium eminence cookie that was presented in the year 2002.


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