Answer to Question #195859 in Marketing for kavita

Question

Conduct some online research about Apple Pay.

Feel free to do additional research to answer the questions below:

1)   Outline how Apple Pay creates value for its customers

 

2)   With respect to Apple Pay, is Apple a producer, a consumer, or an intermediary? Explain.

3.) Identify all the reasons why Apple’s partnerships are essential to the success of Apple Pay.

Answer 1

1)   Outline how Apple Pay creates value for its customers

Apple Pay create value for its customers by offering services such as Apple Music and iCloud storage and backup subscriptions. It also provides transactional services such as App Store, Apple Pay, iTunes, and Apple TV. These content adds are incremental value to clients since they can choose their specification without facing challenges

2) With respect to Apple Pay, is Apple a producer, a consumer, or an intermediary? Yes Explain. Because it links up customers to various services from different sectors.

3.) Identify all the reasons why Apple’s partnerships are essential to the success of Apple Pay.

Apple’s partnerships are essential to the success of Apple Pay as they allow it to access diverse knowledge from various sectors, increase its expertise, and enhance the resources availability.