Answer to Question #321601 in Management for TANVI

Question

ITC has been changing their foot print of warehouses in the recent years. ITC operates

a diversified business model and have evolved over the decades building warehouses to

support their production and also to distribute goods to their distributors. This has lead to a lot of cost/service imbalance. They are looking at reducing number of warehouses,

automating warehouses and in some cases combining their distribution warehouse along

with the factory warehouse. Their aim is to keep the warehouses operationally flexible

and agile to meet modern day business needs. Describe distribution network design

with ITC business model as background?